About a week ago, we found out that Book 1: Air would be hitting stores on July 16th. Today we’ve received some new information that has changed the DVD’s release date from July 16th to July 9th, which is exactly one week earlier.
I’m not quite sure why Paramount Pictures and Nickelodeon decided to release the DVD one week earlier, but I’m definitely not complaining about it. I’m sure there’s some sort of marketing aspect to it that would make an earlier release date more beneficial, but there’s no sense in trying to speculate out all the details.
The important thing is that we will be getting the DVD one week earlier, and that is always a good thing.